I wanted to touch this controversial topic as the beauty industry can be misleading and not transparent about it.

Back in 2013, when the EU banned the sale of all cosmetic products tested on animals, we were all happy as bunnies (pun intended) and seemed to forget about all the animal cruelty shenanigans.

but …

Animal testing is still very alive and more importantly there is a chance that the brand had poked a bunny in the eye in some far flung lab with your favourite mascara.

The truth is simple yet horrifying!

China (mainland) requires all foreign beauty products sold in the country a mandatory animal testing executed in their own labs.

A lot of brands still claim they are cruelty free – with a small print “unless required by law”.

Surprisingly some of the giant and most popular beauty brands are not ready to leave £30 billion (and growing) Chinese beauty market. Nars, MAC, Benefit, Clinique, Estee Lauder and the list goes on and on. Sadly the list expands daily …

It’s impossible to list them all so here is the most accurate list of animal testing brands I could find. 

On the positive side, a lot of brands kept their integrity and pulled out of China: Lush, Korres, The Body Shop, Urban Dekay and Dermalogica to name a few.

I have to admit, my beauty range is not completely cruelty free and I don’t even have an excuse for it without sounding really shallow. 

Do you consider animal testing when buying beauty? How strict are you?